How to Market Your Book

Dates: February 15, 2020

Meets: Sa from 9:00 AM to 12 N

Location: Elkhorn Valley Campus 306

Registration Fee: $35.00

Learn the most effective strategies for marketing your book from publishing experts Lisa Pelto and Sandra Wendel. Whether you are traditionally published or have independently publishing an e-book or printed book, you must take the lead to create a great book campaign. You’ll wear the hats of marketing director, publicist, event coordinator, speaker’s bureau and advertising coordinator. Learn what goes into a winning press release, how to pitch to the media, market your book to the trade and directly to consumers and how to develop an effective and coordinated online presence that includes the power of social media. In addition, you will craft an effective marketing message and your elevator speech, along with receiving a tutorial on the online options. You will receive the greatest benefit by taking these classes in sequence; How to Write Your Book, How to Publish Your Book and How to Market Your Book.


Bring a pen and paper to class if you wish to take notes.
Fee: $35.00

Elkhorn Valley Campus 306